Flor Systems

Challenge – Develop marketing initiatives that creates greater brand awareness for the company and education about their products.

Result – Redesigning the existing brand with enhanced colors was the first step to creating a look that appealed to the target market of homebuilders. In addition to this rebranding exercise, signs and other materials were developed to reflect the new brand. We also developed a new website with a series of videos that help explained the products and process, which in turn created more sales for the business.